ghd launches the ghd air Boutique; the world’s first socially powered beauty experience featuring hair makeovers, model castings and a travelling airstream trailer kitted out with everything ghd!
It seems like only yesterday that I was getting excited for Vogue Fashion’s Night Out last September and now, in a blink of an eye, it has come around again! On 6th September 2012, ghd will be opening their doors at Vogue Fashion’s Night Out and welcoming keen fashionistas to their ghd air Boutique; the world’s first socially powered beauty experience. The power is at your fingertips as the ghd fans determine the next hairstyle and the next city-stop for the ghd air Boutique! First stop is London before the ghd travelling airstream trailer embarks on its ‘socially powered’ journey around the UK, destination unknown until their social media followers decide on its next location.
Pop along to experience the ultimate blow dry by a member of the ghd Style Team or strut your stuff in front of Select Model Management who has teamed up with ghd to discover the next budding, ghd model. A casting will take place at the ghd air Boutique on 6th September at Vogue Fashion’s Night Out, with the ultimate winner being decided by…yes, you’ve guessed it, the social media fans via Facebook. Book a blow dry, find out more about the ghd Select Model competition or vote your city to be the next destination by visiting the ghd twitter and Facebook pages.
Will you be popping along for a pamper at the ghd air Boutique?