The ghd air Boutique

Hair by ghd at Fyodor Gola AW12 at LFW
ghd's styling team backstage at David Koma AW12 at LFW 2
ghd's Creative Director Kenna backstage at David Koma AW12 at LFW

ghd launches the ghd air Boutique; the world’s first socially powered beauty experience featuring hair makeovers, model castings and a travelling airstream trailer kitted out with everything ghd!

It seems like only yesterday that I was getting excited for Vogue Fashion’s Night Out last September and now, in a blink of an eye, it has come around again! On 6th September 2012, ghd will be opening their doors at Vogue Fashion’s Night Out and welcoming keen fashionistas to their ghd air Boutique; the world’s first socially powered beauty experience. The power is at your fingertips as the ghd fans determine the next hairstyle and the next city-stop for the ghd air Boutique! First stop is London before the ghd travelling airstream trailer embarks on its ‘socially powered’ journey around the UK, destination unknown until their social media followers decide on its next location.

Pop along to experience the ultimate blow dry by a member of the ghd Style Team or strut your stuff in front of Select Model Management who has teamed up with ghd to discover the next budding, ghd model. A casting will take place at the ghd air Boutique on 6th September at Vogue Fashion’s Night Out, with the ultimate winner being decided by…yes, you’ve guessed it, the social media fans via Facebook. Book a blow dry, find out more about the ghd Select Model competition or vote your city to be the next destination by visiting the ghd twitter and Facebook pages. 

Will you be popping along for a pamper at the ghd air Boutique?

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  1. 31st August 2012 / 5:56 pm

    That first hairstyle looks amazing! x

  2. 31st August 2012 / 6:50 pm

    Love that hair style. Won't be along but wish I could! x

  3. 31st August 2012 / 7:37 pm

    Wish I was able to go to this event! Sounds like fun 🙂 x x x

  4. 31st August 2012 / 8:42 pm

    Whoa that first hairstyle looks to intricate and unique!

    By any chance if you have facebook could you please help me win my competition by clicking the "HELP ME WIN" link bellow? I really need help and I would so appreciate you lending a hand! =)

    xoxo Bree
    The Urban Umbrella


  5. 2nd September 2012 / 8:06 am

    That first hairstyle oh my! Looks so perfect xx